Riflescope Blog: Expert's reviews, news, notes on rifle scopes, hunting optics, shooting, binoculars, night vision sights, gun accessories, and more

Happy 15th birthday to our best friend ever, Radical Lee von Dundee!

Big show in Pittsburg. The NRA show is consumer-friendly and family oriented, unlike SHOT. About 70,000 folks attended. Quite crowded with kids, wives, and good old Joes without an agenda except to look at and drool over guns. Very little professional work is done here. At SHOT, some booths may be about 75′ x 25′, whereas at NRA the same booth is maybe 20′ x 15′. Some goods are sold here, and the gun monkeys really enjoy that. The largest booth was the NRA retail booth, selling everything NRA you can think of. People generally had a good time,

Riflescopes 101 was a huge success, and almost 90 people total attended four classes over two days. Filming was done again to help train the new employees that are hired after classes are over. Tests are administered and grades are saved for use during employee reviews. Not just customer-facing associates are invited, but web, merchandising, purchasing, marketing, and anyone else that is interested. Our outside rep group was represented in these classes also. Riflescopes is our largest category, so to help the company, learn more about them.

Now I have to wipe down my guns and put them all away

Our 2011 OpticsPlanet training classes have started, with Binoculars 101-Fundamentals of Sport Optics. Almost 90 people total attended four classes last week. Every two weeks for the next five months we will have classes based on our most popular categories. Next week is Riflescopes 101. We also film these classes for new hires and our outside rep group. Tests are administered for each class, and grades are recorded for use during employee reviews. These training classes are one of the main reasons why OpticsPlanet has such a knowledgeable staff, willing and able to help customers and design appropriate